Mulberry Advertising
Mulberry Creative Mulberry Creative Mulberry Marketing Mulberry Marketing Mulberry Marketing Mulberry Marketing Mulberry Marketing Mulberry Marketing Mulberry Marketing
  • Creative print design
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    • “With sound marketing strategies and a deep understanding of our members, they’re like our right arm.”

       

      Tony Lewis, Head of Member Marketing
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Print
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    • We created a definitive set of brand guidelines for The Club which is used to cover all print and digital collateral.

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    • Once the brand guidelines were set in concrete, we created the online resource for both The Club and their partners. This includes a secure username and password to access and download these guidelines.

Caravan and Motorhome Club

The Caravan and Motorhome Club has more members than all three of the main political parties of Britain combined – a whopping, one million family members. It champions the staycation with over 200 Club Sites across the UK and we celebrated their centenary with them back in 2007. The Club offer overseas travel, insurance and financial services and so much more.

What we do

We’ve been working with the Club’s marketing, events and publications teams for over 12 years – anything from travel brochures to site literature, to emails, event stands and booklets and retention programmes.

What we’ve achieved

The number of new members joining each year has increased from under 30,000 to in excess of 50,000. Our retention strategies have resulted in nearly 90% of all members now renewing year on year.

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