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Archive: Apr 2021

  1. Meet Jeremy

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    Business Coach

    When COVID hit the world and we all went into lockdown, Mulberry like many, many businesses was hit with a significant drop in projects. At the time of the first lockdown, the majority of our work was for Exhibitions and BIG Live Events. We decided to follow our own advice and market our way out of the pandemic. BUT we didn’t know where to start.

    Our struggles in the early part of the pandemic have been well documented. It was always going to be a tricky time for our boutique agency. The number of major life events happening simultaneously for Claire and I were difficult enough, without the Coronavirus added into the mix.

    So where’s a boutique marketing agency to go when they need help?

    Well fortunately the business community has really pulled together and fellow agency owners joined forces and pooled resources to help each other survive.

    From this supportive network we were introduced to the amazing Jeremy Graham-Clare from ActionCoach. His guidance and advice have been invaluable in helping us grow our business through the last year.

    He has helped us reach out to clients new and old and recognise how we had perhaps been hiding our light rather under a bushel. He made us realise that while we thought we were giving you all great insight into all our service offerings – in fact we were being pigeon-holed into a single service offering for many, just because we weren’t getting the word out.

    We are great at communicating for our clients, but we hadn’t put enough time into our own comms!

    We have been putting a lot more time and effort into this and it’s been great to reconnect with everyone and take on some really exciting projects this year.

    Jeremy is an amazing coach, no matter what sector your business is in. Please do connect with him if you want to boost your business. He’s a really great guy to talk to, and everyone needs a little of Jeremy’s positivity in their lives.

  2. Happy 1st Birthday little lockdown boy!

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    Wow! What a year. It’s difficult to know where to start. I can’t quite believe it’s a year since that strange 24hours in hospital, and yet I have a little boy who is now taking his first proper steps and working on his own communication skills.

    He’s grown so much in the 12months. There are still family members he is yet to meet, and unfortunately there will be no big family gathering to mark his first year on planet earth – BUT, we can now tentatively start planning a gathering of uncles and aunts and close friends to meet our little boy, in May when (everything crossed now) the restrictions are further lifted.

    Much has been made in the media about how hard it has been for pregnant and new mothers during the pandemic. And whilst that is undoubtedly true, I’d like to thank the pandemic for some real unexpected bonuses that giving birth at the peak of the first wave gave me…

    1. A very short hospital stay – (Compared to almost 2 weeks first time around). The staff understandably didn’t want anyone staying any longer than was absolutely necessary, so I was out the next day.
    2. Endless paternity leave – Hubby was working from home, so we had much more time together and it gave him an amazing understanding of newborn life! 😂 In all seriousness though, it means he has the most incredible bond with our little one.
    3. Home schooling – Okay I don’t know anyone who enjoyed this (including me) BUT having big sis at home meant she also had to bond with baby  pretty quickly. He was her only ‘child’ pal for ages and it’s brought them so close together. They’re already running rings around us!
    4. Working from home – My maternity leave was very odd if I’m honest. The business needed constant attention. However now (when maternity leave would be well and truly over) I can still spend precocious time with our kids (taking and picking them up from school and nursery). My working hours are much more flexible and without the daily commute I can use my time much better.
    5. Small mercies – COVID has really made us all appreciate what we had – and yearn for those small pleasures; a coffee in a cafe, a night out with the girls, live music, art galleries, theatre, cinema. It has also made us discover new ways to connect with friends, family, and work mates. Much as Zoom and the like could be problematic, in many ways its convenience has meant we connect more often with our clients and more efficiently. It’s been so lovely to talk with you all and have that human connection, when in so many ways we feel so cut off from so much. Smaller online businesses have also provided little pockets of joy. Letterbox gifts are such a delightful arrival and are so much fun to send. I shall definitely be using these services more and more in the future.

    So all in all there is much to be thankful for… now, where’s the cake!

     

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