Archive: Oct 2012

  1. Re-Educating Essex

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    Mulberry Advertising is going back to school and has set a brief for the pupils of Passmores Academy, Harlow. This is the school featured in last year’s Channel 4 programme Educating Essex. The reason? Mulberry’s Young Marketeer 2013 award. Over the next three months Mulberry is coaching and working with the pupils on a set project, which forms part of their BTEC work. (more…)

  2. Our high definition monitors are so good they’re scary

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    Look at this! In a bid to promote their new monitors, LG decided to scare office workers by fitting the displays to the floor of an elevator. They run footage on the screens making it look like the floor of the lift is collapsing.

    In a viral online film we see the response of the passengers as the panels of the floor beneath them appear to fall down the lift shaft. (more…)

  3. Your name is Bond, James Bond you have 60 seconds

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    Would you be Bond enough? Location – Antwerp railway station, Belgium.

    After using a Coke Zero machine in the station, unsuspecting travellers were asked via a touch screen if they wanted to win exclusive tickets to SKYFALL.

    Once they gave their name they were then told they had 70 seconds to get to platform 6. That didn’t sound too difficult, but as with all Bond tasks – it wasn’t as easy as it seemed with obstacles slowing down would be 007’s mission to reach platform 6.  (more…)

  4. Mind the gag

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    There’s a new underground movement operating on the London… underground.

    Their intentions are to raise smiles and giggles from commuters.

    The rebel gagsters call themselves “Stickers on The Central line” and claim to be responsible for the beautification of the trains and stations. They have been slapping stickers over the information signs on trains, reserving spots for smelly commuters, drinkers and even a Royal seat reserved for Her Majesty the Queen’s bottom. They’ve also renamed Shepherd’s Bush station Shepherd’s Pie.   (more…)

  5. Google – you know the address – now see where they live

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    Google have opened their doors for the first time to offer a glimpse into their huge data centres, which power the online world. With hundreds of thousands of servers, multi-coloured cables and bicycles for engineers so they can get from one end of the centre to the other, it looks more like a film set from a sci-fi movie than a server centre. They are housed around the world in vast buildings as diverse as a converted paper mill in Finland to a custom-made server farm in Iowa. (more…)